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Tripadvisor's stock jumped after Starboard Value disclosed a more than 9% stake in the online travel company in a securities filing. The stake was valued at about $160 million as of Wednesday's close.

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. When people think of Tripadvisor, they often picture star ...

TripAdvisor (TRIP) stock outlook: post-TheFork sale cash-rich, activist-led, Viator growth + buybacks and breakup/sale ...

Welcome to a new form of currency: trip cash. It's rolling out now from Tripadvisor, and you'll keep it in a digital wallet in their app. Tripadvisor has long been a place to share reviews of ...

Tripadvisor is at an inflection point, as Viator and TheFork overtake its legacy hotel meta-search business in growth and value. Viator leads the global experiences segment, and TheFork dominates ...

"Ranking among the top percentage of businesses globally means you have made such a memorable impact on your visitors," said ...

Around 8% of the 31.1 million reviews submitted to Tripadvisor in 2024 were fake, according to the "Tripadvisor Transparency Report 2025." That's more than twice the number detected in 2022, company ...

More than 1.3 million reviews submitted to Tripadvisor last year -- 4.4% of its total review submissions -- were fake, but the travel company prevented 72% from making it onto the platform. That marks ...